The five partners who form Ready-Media together have nearly 100 years of experience in the design of magazines, newspapers and websites. Over the years they’ve helped to launch and recreate many of the most successful magazines in the world. For example: Rolling Stone, Tages Anzeiger (Zurich), Excelsior (Mexico City) and Bloomberg.com.
As Roger Black, Ready-Media’s president put it, “We’ve been moving steadily toward Full Template Design for years.”
“Media design” Black says, “is becoming more dynamic. We’re making systems for pages, not pages themselves.”
“It’s time to adapt the web technique of standard templates, stylesheets and set of layout rules to print and to all platforms,” says partner Eduardo Danilo.
"Ready-Media was formed to help our clients produce great design—and save resources at the same time,” says partner David Berlow.
More on the partners:
Roger Black has designed magazines like Rolling Stone (1977), web sites like MSNBC (1997) and newspapers like The Washington Post (2009), leads the Ready-Media team.
Eduardo Danilo, recognized as one of the world’s best newspaper designers, introduced the “templated-design” concept at many redesign projects he’s worked on. He has created a broad news selection of Ready-Media templates: Classic, Modern, Broadsheet and Tabloid.
Sam Berlow, who has advised hundreds of newspapers and magazines on typography, is Ready-Media’s typography consultant. For the first templates he has chosen a range of fonts that push the designs from traditional to radical.
Robb Rice, who has consulted on over two dozen print redesigns and launches in a variety of categories including B2B, women’s service, science and technology, and health and fitness, has created the first five magazine templates for Ready Media.
David Berlow, internationally known type designer and 2008 winner of the SOTA Typographer Award, is now at work on a new generation of web fonts for Ready-Media website templates.